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allfashion sourcing Cape Town: Re-branding ATF Expo and Source Africa, allfashion sourcing Cape Town and China Premium Tex postponed to 13-15 October 2020

Mar 20, 2020

Messe Frankfurt South Africa is excited to announce the re-branding of ATF Expo and Source Africa in 2020 to allfashion sourcing Cape Town, the premier sourcing event for Apparel, Textiles, Footwear, Leather & Lifestyle. The official launch of the new name is planned to be held in Cape Town at a future date yet to be determined.

allfashion sourcing Cape Town is now an integral member of Messe Frankfurt’s Texpertise Network consisting of 58 international fairs and through this affiliation will gain more international exposure. At the same time it allows Messe Frankfurt to increase a foothold on the African continent, as South Africa is seen as a stepping stone for business with other Sub-Saharan countries and offers opportunities in niche markets for smaller manufacturers. allfashion sourcing Cape Town is a business-oriented marketplace combining African creativity, design and manufacturing with international sourcing options. The fair will be tailored to the needs and realities of the Southern African textile, leather and fashion industry. The re-branding brings with it added experiential elements and new exhibitor profiles to ensure that the needs of textile industry in Southern Africa are catered for.   

allfashion sourcing Cape Town and China Premium Tex postponed to 13-15 October 2020

Due to the increased spread of the Corona Virus in South Africa, Messe Frankfurt and CCPIT Tex have decided to postpone allfashion sourcing Cape Town and China Premium Tex after assiduous consultations with their partners. The shows which were scheduled to take place from 2-4 June 2020 are now scheduled to take place between the 13-15 October 2020 at the Cape Town International Convention Centre.

Messe Frankfurt South Africa and CCPIT Tex takes the safety of its exhibitors, sponsors, partners, speakers, and attendees very seriously. “We must acknowledge that these are challenging times all around the globe. In light of the South African president’s announcement on COVID-19, it is important for us as trade fair organizers to make the appropriate decision for the safety of our local and international exhibitors, visitors, partners and stakeholders,” says Joshua Low, Managing Director of Messe Frankfurt South Africa.

'In the course of fighting against the coronavirus, the Chinese people are united in containing the epidemic scientifically and accurately, and have already successfully won a major victory within their own boarders. We at CCPIT Tex understand the importance of containing the spread of virus at a very early stage, so we fully agree with the decision of postponing the shows. We do believe this decision is to the best interest of all involved parties, our clients and attendees. In October, we are looking forward to witnessing a fresh and successful allfashion sourcing and CPT show in beautiful Cape Town.' said Mr. Xu Yingxin, Vice President of CNTAC, Chairman of CCPIT TEX.

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Texpertise Network of Messe Frankfurt

With a unique portfolio of 58 international fairs for the textile sector, Messe Frankfurt is the world’s market leader when it comes to trade fairs for the textile sector. In 2019, around 23,000 exhibitors and approx. 600,000 visitors attended the company’s events around the globe. The portfolio covers the entire value chain of the textile industry and, as the main communication platform, Texpertise Network is a source of information about the world-renowned trade-fair brands and the first-class services provided by Messe Frankfurt.

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Background information on Messe Frankfurt

Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With more than 2,600* employees at 30 locations, the company generates annual sales of around €733* million. We have close ties with our industry sectors and serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of the Group’s key USPs is its closely knit global sales network, which extends throughout the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Headquartered in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).

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